WMS Launching Online Gaming

WMS has set up shop in the United Kingdom to launch Internet gaming late next fiscal year, eGamingReview reported.

The company is hiring 25 employees in London in preparation for the launch of a UK-facing site, then will follow with sites aimed at France, Italy and Spain as those countries open their markets to competition beyond their state-granted monopolies.

WMS will be the first major US slot machine company to go beyond licensing games to online operators.

It also would give WMS experience to offer its games directly to Americans already familiar with them in slot machine form if I-gaming is legalized in the US. As such, it could start a trend of suppliers to brick-and-mortar casinos competing against them on the Internet, and opening whole new revenue streams.

This entry was posted on Monday, January 25th, 2010 at 1:50 pm and is filed under Gaming. You can follow any responses to this entry through the RSS 2.0 feed.