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Statistics from HotStreak’s launch:
• There were more than 10,000 predictions made during the game. Ninety percent of downloaders made one prediction while 50 percent made 15 or more predictions.
• Seventy percent of the people who downloaded the game, which is currently only available on iOS, played in every quarters. Users averaged eight minutes in the app.
• The app was downloaded by 15 percent of fans in attendance with iPhones.
• There were 20 percent more players in the fourth quarter than the first quarter despite a blowout game.
Video of Pelicans’ launch: https://on.nba.com/2WWyoOb.
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